A trademark is a designation for a good or a service of a company and serves to differentiate them from the goods and services of other companies.
Our patent attorneys are experinced in filing trademarks and representing clients in opposition and cancellation proceedings in trademark matters. It assists our clients also in the negotiation and the conclusion of license agreements regarding trademarks and other signs.
The goods or services can be marked in a whole range of possible ways. Besides word marks, which can consist of one or several words, names or continuous texts (advertising slogans), letters, numbers, graphic designs, colors and melodies, too, have a practical importance as trademarks. A trademark can also be composed of several components, such as word and figurative components.
Often, trademarks and trade designations guarantee the recognition value of a company and its products and therefore form an essential part of the assets of each company.